Hmmm, I sort od disgree. Brake clean is specifically made to clean brake components, even the soft parts. I use it almost everyday to clean some of the nastiest master cylinders and calipers you've ever seen.
Now with that said, solvent, like in a parts washer or "carb cleaner", will damage the soft parts.
My professional experience is to........fill the master cyl, and lightly work the lever only a small amount, like 10% of the lever travel. Look inside the reservior and watch as the bubbles bleed themselves out. When the bubbles stop coming out, wait a few seconds and then do it again. Keep doing this unitl there are no more bubbles. Then try to bleed the brakes normally.